Client: Coca-Cola
Format: Business event
Venue: Tashkent City Congress Hall
Year: 2022
The FIFA World Cup ™ Trophy Tour by Coca-Cola is a global journey that every four years delivers the most coveted Trophy of all sports to every corner of the world.
The Trophy Tour consisted of three events: Trophy arrival, Coaching clinics and Main event.
On June 5th The arrival ceremony of FIFA World Cup ™ Trophy was held at Tashkent International Airport welcomed by sports officials and government representatives.
On June 6th on the Bunyodkor Stadium young football players had a match with Carles Puyol and Christian Karembeu. Later that day FIFA Legends presented the Trophy to football fans at the Main Event at Tashkent City Congress Hall.
FIFA World Cup Trophy Tour by Coca-Cola 2022
Трофейный тур Coca-Cola “Кубок мира по футболу” – это глобальное путешествие, в ходе которого каждые четыре года в каждый уголок мира доставляется самый желанный трофей из всех видов спорта.
Task
Возродить ассоциацию Coca-Cola с FIFA world Cup